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Drip MarketingDrip marketing or Soft Touch marketing ins one of the best ways to automate your sales process, while staying in front of your customers. There are many drip marketing tools on the market, ranging from $20.00 a month to $200.00 a month. I suggest whatever your budget is, now is the time to start a drip marketing campaign. This type of tool is the ultimate WORK SMARTER NOT HARDER tool. You will be able to start a customer in an email campaign, and send them a pre-defined message via email on a predetermined day from that start of the campaign. So you can spend a day setting the system up and then just add new clients info iito the system ONE time, and the Drip toll will do the rest for years to caom. I have my system send out a 24 e-mails over 2 years: Day #1 The best advice i can give you is keep the message short and simple. Make it look like you had a few seconds, were thinking of the customer and just dropped them a QUICK note. If you use html and big picturs, it will looked canned and not get nearly the response. I get several emails and call from people who say: "Hey thanks for the e-mail, I am glad you followed up with me....." I suggest the following for Drip Marketing:
Many people get confused setting these systems up and have a problem getting them started. I will tell you it probably took me a few days to get mine set up but once it was going it was well worth the time. If you are affraid of technology, and would like some help we offer a full service Drip Marketing campaign. We will set up the main account and get it going for you. We will give you samples of successful campaigns. We will get the entire program going for you. We will even help make changes when time comes. We charge a small $250.00 set-up fee + $49.99 monthly Drip Marketing system fee which you will pay directly to the Drip Tool company. The sooner you set this process on auto piolt, the sooner you will see results. This is a must for any agent who talkes to more than 1 or 2 people a day! You will never be able to keep up with everyone for 2 years. It is just not a good investment of your time when you can automete the follow-up process. This is not your only follow-up but it will be one of your largest returns on investment over time. |
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